Basebeletsi ba puisano ba ithuta ho hlahloba litlhoko le litakatso tsa babali, bashebelli le bamameli. Ba na le bokhoni ba ho qapa mekhoa e mecha ea ho romella melaetsa ea bona. Litlhoko tsa puisano li ithuta ho ngola ka mokhoa o atlehileng ka mekhoa e fapaneng e fapaneng e kenyelletsang mekhoa ea ho bopa, ea ho susumetsa, e hlalosang le ea boitsebiso.
Ba boetse ba sebelisa bokhoni ba ho kenyelletsa litšoantšo, video le mecha ea puisano melaetsa eo ba e bōpang.
Liithuti tse kholo tsa puisano li ithuta ho rera, ho hlophisa le ho phetha merero, mananeo le liketsahalo. Ba tlameha ho ela hloko lintlha tse ngata empa ka nako e tšoanang ba utloisise setšoantšo se seholo. Kaha merero ea puisano e atisa ho nyatsuoa le ho hloleha, litsebi tsa puisano li ithuta ho mamella litekanyetso tsa bohlokoa tsa mosebetsi oa tsona le ho sebetsana ka katleho le mekhoa e fokolang ea katleho.
Mekhoa ea puisano e akaretsa litsamaiso tse ngata tse kenyang papatso, likamano tsa sechaba, boqolotsi ba litaba, phatlalatso le filimi. Qeto ea hau ea ho qetela ka mosebetsi o latelang ka mahlakoreng a fapaneng le mekhoa ea puisano e tla susumetsoa ke lithahasello tsa hau ka bomong, litsebo le litekanyetso tsa hau, empa tsena ke tse ling tse ka tšeptjoang tseo u ka li hlahlobang.
Hlahloba tse ling tsa menyetla e mengata ka ho fetisisa ea mesebetsi bakeng sa li-communications tse ngata, hammoho le tsebo eo u tla e hloka hore ue hire.
Mesebetsi e 10 e holimo bakeng sa puisano Majors
1. Litsebi tsa litaba tsa sechaba
Mekhatlo ea mefuta eohle e amehile ka hore na e lemohuoa joang ke sechaba. Litsamaiso tsa puisano li hantle ho nahana ka mokhoa o hlophisitsoeng mabapi le tsela ea ho susumetsa maikutlo a sechaba ka litaba. Litsebi tsa PR li ngola lihlooho tsa khatiso, li hlophisa likopano tsa khatiso, le liketsahalo tse ling hape li kholisa ba phatlalatso hore lipale ka mokhatlo o hlophisitsoeng li na le melemo ea litaba.
Baemeli ba bang ba likamano tsa sechaba ba sebetsana le likamano tsa sechaba, tsa papatso le tsa lipapatso tse sebetsang le sehlopha sa bareki ba fapaneng. Ba bang ba sebetsa ka kotloloho bakeng sa mekhatlo, mekhatlo ea mmuso, le mekhatlo e se nang phaello mekhatlong ea puisano ho fumana molaetsa o nepahetseng ka mohiri oa bona.
2. Moralo oa Kopano / Ketsahalo
Liketsahalo tse atlehang li hloka sehlooho se khothatsang le ts'ehetso e atlehileng e le ho hohela sehlopha se nang le bokhoni ba ba teng. Lits'ebeletso tsa puisano li na le boemo bo botle ba ho hlahloba lithahasello tsa lihlopha tsa bareki, litho tsa mekhatlo ea botsebi le lihlopha tsa thahasello, le ho pata liketsahalo ka tsela e ipiletsang. Ba na le boitsebiso bo qaqileng le lisebelisuoa tsa tlhophiso hore ba nahane ka ts'ebetso ena 'me ba nahane ka litlhoko tsohle tsa batlatsi le ba teng.
Bahlophisi ba ketsahalo ba ka tlatsa tsebo ea ho bua phatlalatsa e ntlafalitsoeng lithutong tsa bona tsa puisano ho etsa liphatlalatso le ho tsebisa libui lenaneong. Tsebo ea bona ea ho ngola e ba thusa ho ngola lihlooho tsa khatiso, ho ngola litlhaloso le li-biographies bakeng sa lingoliloeng tsa ketsahalo le ho kenya lihlooho tsa inthanete ka liboka.
- Kamoo u ka bang Motaki oa Ketsahalo
3. Baokameli ba Kakaretso ea Alumni le Ntšetso-pele
Liofisiri tsa Alumni li hlahloba litlhoko tsa lihlopha tse sa tšoaneng tsa lihlopha le ho etsa litokisetso tsa liketsahalo tse kang ho kopanngoa, ho amohela melaetsa ea metsoalle, le liketsahalo tsa sechabeng e le hore li lule li amana le alma mater.
Basebeletsi ba nts'etsopele ba ithuta ba tlang ho fana ka lichelete le ho hlahisa likarolo tsa koleche tse lumellanang le lithahasello tsa batho ba khethehileng.
Bokhoni ba lits'ebeletso tsa puisano ho hlahisa lisebelisoa tse ngotsoeng ka hloko le tse khutšoanyane li thusa mookameli oa nts'etsopele hore a atlehe haholo. Ntšetso-pele le basebeletsi ba liofisiri tsa bobeli ba hlokahalang ho sebelisa mekhoa e mengata ea boiketlo ba sechaba ka litšebelisanong tsa bona le basebetsi ba bang, batsoali le bafani ba bang ba ka bang teng.
- Mesebetsi bakeng sa Basebetsi ba Alumni le Ntlafatso
- College Alumni le Tsoelo-pele ea Mosebetsi
4. Merero ea litaba
Basebelisi ba mecha ea litaba ba lokela ho utloisisa ho buoa ka marang-rang, ho shebella, ho balla, le ho mamela litloaelo tsa bareki e le hore ba khethe mecha e ntle ea mecha ea litaba bakeng sa papatso ea papatso.
Litsamaiso tsa puisano li tšoaneleha ka ho ikhethang ho hlahloba tsela eo batho ba phelang ka eona ba jang mecha ea phatlalatso e le hore ba ka lebella ho behoa ha lipapatso ka har'a mananeo a thelevishene / a seea-le-moea, liwebsaete le makasine le lihlooho tsa likoranta.
Baetsi ba mecha ea litaba ba boetse ba tlanya tsebo ea ho fana ka litlhaloso le ho ngola tse ntlafalitsoeng ka lithuto tsa puisano ha li ntse li hlahisa merero ea tsona ea ho rekisa basebetsi-'moho le baetapele.
- Moputso oa Media Planners
- Libaka tsa Maiketsetso a Mecha ea litaba
5. Media Media Manager
Mecha ea litaba ke litaba tsa ho buisana le batho ba thahasellisang. Ha ho makatse hore ebe maqhama a puisano, ba koetliselitsoeng ho hlahloba mekhoa ea puisano, ba tšoaneleha hantle ho thusa mekhatlo ho kenyelletsa marang-rang a bona ka har'a litaba tsa sechaba.
Baokameli ba litaba tsa mecha ea litaba ba tlameha ho ba bangoli ba molemo e le hore ba qale melaetsa e mabapi le mokhatlo oa bona o tla ipiletsa ho baeti ka har'a li-media joaloka Facebook, LinkedIn le Twitter. Ba tlameha hape ho ba le bokhoni ba ho susumetsa le tsebo ea ho fana ka litlhaloso ho kenya merero ea bona ho basebeletsi le ho kholisa basebetsi-'moho le bareki ho fana ka bopaki ba bopaki le litaba tse ling tsa inthaneteng.
- Mokhatlo oa Boiketlo ba Sechaba Mesebetsi
- Lihlooho tsa Mecha ea Boitsebiso Bochabeng
6. Basebetsi ba Basebetsi
Basebetsi ba lefapha la litsebi ba ikarabella mesebetsing e matla ea puisano mekhatlong e kenyeletsang basebetsi, ho ba le basebeletsi ba bacha, ho ntshetsa pele mananeo a koetliso, ho tsamaisa merero ho basebeletsi, ho ruta basebetsi ka melemo le ho hlahisa litaba tsa basebetsi.
Basebeletsi ba HR ba sebelisa bokhoni ba ho bua phatlalatsa ho fana ka liphatlalatso ho basebetsi ba hona joale / ba nang le bokhoni le ho ngola bokhoni ba ho ngola libuka tsa basebetsi, ho ngola li-websaete le ho hlahisa lingoliloeng. Ba sebelisa litsebo tsa puisano tsa mantsoe tse hlahisoang ke lits'ebetso tsa puisano ho ba eletsa / ho eletsa basebeletsi le ho buisana le batho ba batlang mosebetsi.
7. Lefapha la Khoebo
Ho ata ha liphatlalatso tsa lichelete le tsa khoebo ho bula menyetla ea ho buisana le batho ba bangata ka thahasello khoebong le lichelete. Litsebi tsa bo-ralikhoebo ba ho ngola litsebi tsa ho ngola litlaleho tsa libuka, indasteri le moruo ka kakaretso bakeng sa liwebsaete, liteishene tsa thelevishene, likoranta le limakasine. Ba tlameha ho fetisetsa tlhahisoleseding ea khoebo ka puo, e utloisisoang ke sechaba ka kakaretso.
Bakeng sa ho koahela lipale, baqolotsi ba litaba ba khoebo ba sebelisa tsebo ea boits'oaro e thehiloeng ke tse kholo tsa liphatlalatso ho hlaolela likamano le batho ba ka hare ho karolo ea khoebo. Ba tlameha ho ba le bokhoni bo susumetsang ba ho kholisa bahlophisi hore na maikutlo a bona a sebetsa joang lihloohong.
- Moputso oa Bahiri ba Reporters
- Reporter Career Information
8. Thuto ea bophelo bo botle
Bakuli ba bophelo bo botle ba hlahloba mathata le litlhoko tsa bophelo ba batho ba nang le sepheo le ho etsa mananeo a ho rarolla mathata ao. Karolo ea bohlokoa ea mosebetsi oa bona ke ho utloisisa maikutlo le maikutlo a lihlopha tsa bona mabapi le mathata a bophelo. Ba tlameha ho hlahisa le ho fana ka lithupelo le li-semina tse shebaneng le bamameli ba bona. Baetapele ba bophelo bo botle ba hlahisa li-web content le lingoliloeng tse tla ipiletsa ho lihlopha tsa bona.
Litsebo tsa ho hlophisa lihlopha le tsa ketsahalo li bohlokoa ha li hlophisa le ho khothalletsa mekhatlo ea bophelo bo botle le mananeo a mang. Tsebo ea ho buisana ka mantsoe ke ea bohlokoa ha e eletsa liithuti, basebeletsi kapa sechaba ka kakaretso mananeong a le mong.
- Meputso ea Bakuli ba Bophelo
- Tlhahisoleseding ea mosebetsi oa bophelo bo botle
9. Mookameli oa Brand
Bahlokomeli ba Brand ba laola boemo ba lihlahisoa le litšebeletso ka har'a tsebo ea sechaba. Ba hlahloba likarabo tsa bareki lihlahisoa tsa bona ho itšetlehile ka lintho tse kang theko, phihlelo ea bareki, liphutheloana le ho fumaneha habonolo. Baokameli ba marang-rang ba laola tsoelo-pele ea mahlaseli a matla a puisano ho kopanyelletsa le papatso, ts'ehetso, le likamano tsa sechaba ho ntlafatsa thekiso.
Baokameli ba marang-rang ba tlameha ho ba le tsebo ea boits'oaro le ba puisano ho kenya letsoho tšebelisanong ea balekane ba bang ba ho rekisa, ba ho rekisa le ba papatso. Leihlo la bohlokoa la lits'ebetso tsa puisano lea hlokahala bakeng sa ho hlahloba lipapatso, lipapatso le mokopi o mong oa ho rekisa.
- Meputso ea Basebelisi ba Brand
- Mosebetsi oa Brand Management
10. Moemeli oa thekiso
Boholo ba puisano e kholo ha ba nahane ka khoebo e le mosebetsi oa ho qetela ha ba kena kolecheng. Leha ho le joalo, ba tla ithuta bokhoni bo bongata ha ba ntse ba ithuta puisano e ka lebisang mosebetsing o atlehang le o atlehang ho rekisa.
Litsamaiso tsa puisano li ithuta ho hlahloba litakatso tsa bamameli feela joalokaha morekisi a tlameha ho lebella litlhoko tsa bareki ba hae. Mokhoa oa ho bua, oa ho ngola le oa puisano o bohlokoa ka ho fetisisa o tla hlomella morekisi hore a hlophise le ho fana ka boemo bo nepahetseng ho mefuta e fapaneng ea bareki kapa likhoebo.
- Mesebetsi bakeng sa baemeli ba Litholoana
- Na ke na le tokelo ea ho rekisa?
Litsebello tse kholo tsa puisano
Mona ke lenane la tsebo eo bahiri ba e batlang ha ba hira mahlaseli a puisano. Totobatsa litsebo tseo u li fumaneng nakong ea lithuto tsa hau, lithupelo, le mesebetsi e tšoaretsoeng kolecheng mangolong a hau a sekoahelo, ts'ebetsong, le lik'ebetsong tsa mosebetsi.
A-C
- Ho phehella se nepahetseng
- Ho mamela ka hloko
- Ho laola Liphuputso
- Aesthetic Boikemisetso
- E hlalosang
- Ho Hlalosa Hantle
- Ho tiisa
- Puisano
- Ho hlahisa molaetsa oa liwebsaete
- Khomphuta
- Ho Etsa Lipatlisiso
- Qeto ea likhohlano
- Ho theha Mabaka a Tšepahalang
- Liketsahalo tsa Coordinating
- Tlatsa Mokhatlo oa Boemo le Mission
- Etsa Litlhahiso tsa PowerPoint
- Boqapi
- Tlhahlobo e Bohlokoa
- Mongolo oa ho hanyetsa
- Ho hlaolela Likamano le Mecha ea Boitsebiso
D-I
- Ho hlakisa Lintlha tse sa reng letho
- Ho etsa liqeto
- Ho theha lipatlisiso le lipotso tsa lipotso
- Tlhaloso e qaqileng
- Ho fetola
- Ho theha Tlaleho e Potlakileng le Lihlopha
- Lipuisano tsa Sehlopha se tsamaisang le Liboka
- Ho ba le botsitso
- Boitsebiso ba Khoebo
- Bokella Boitsebiso
- Segerike
- Moralo oa lits'oants'o
- Ho khetholla likarolo tse hlakileng tsa thepa, tšebeletso kapa mokhatlo
- Ho khetholla moahi, Moeletsi le Litlhahiso tsa bareki
- Boipuso
- InDesign
- Tšebelisano-'moho
- Ho hlalosetsa Dintlha tsa Patlisiso
- Ho hlahisa li-Speakers le Lipatlisiso
- Investigative
L - N
- Boetapele
- Ho Bea Mabaka
- Ho boloka ho na le Batho ba Thatafalletsang Likhoebo
- Ho laola ba bang
- Ho Laola Khatello ea Kelello
- Khoebo
- Lipatlisiso tsa Khoebo
- Ho lekanya Tšusumetso ea Likhakanyo
- Likhohlano tse loantšanang
- Litemana tsa nakoana tsa kopano
- Microsoft Excel
- Microsoft Word
- Ho Fokotsa Tšusumetso ea ho Phatlalatsa
- Ho buisana
- Hlokomela ho nka
O-R
- Mokhatlo o Hlophisitsoeng
- Ho Hlōla Lintho Tse Ngotsoeng
- Mamello
- Photoshop
- Ho rera
- Ho hlahisa Liphello
- Tlhahiso
- Ho qala pele
- Bothata ba ho rarolla
- Ho Ngola ho Ntšetsa Pele
- Bopaki ba ho paka
- Ho bua ha sechaba
- Ho phatlalatsoa
- Ho bala ka mokhoa o hlakileng
- Ho amohela ho nyatsuoa
- Ho ngola melaetsa
- Ho tlaleha
S - W
- Ho Khetha Mehloli e Loketseng ea Boitsebiso
- Media Media
- Sourcing Information
- Ho bua ka Kholiseho
- Ho Ngola Lipuo
- Ho akaretsa
- E hlophisa
- Ntlafatso ea Sehlopha
- Ho sebetsa hammoho
- Nako ea Tsamaiso
- Ho utloisisa Maikutlo a Bamameli
- Puisano ea mantsoe
- Puisano e ngotsoeng
- Ho ngola
- Ho Ngola Kopi ea ho Phatlalatsa
- Litlhahiso tsa ho ngola
- Ho ngola Memos
- Ho ngola lingoliloeng tsa khatiso
- Litlaleho tsa ho ngola