Ts'ebetso ea thekiso ea litšebeletso tsa thekiso ea mesebetsi, Thuto, Litlhoko
Mohlahlobisisi oa Merchandising oa Merchandising Job Overview
Mohlahlobi oa thekiso ea thekiso ea thekiso e thusa ho eketsa monyetla oa phaello bakeng sa lebenkele la mabenkele kapa thepa ea mabenkele.
Ka ho hlahloba likotsi le menyetla ea tlhahlobo, le ho sebelisa mekhoa ea ho arolelana lipalo, mohlahlobi oa thekiso o ntlafatsa ho phalla ha chelete le ho eketsa mekhahlelo ea phaello.
Bahlahlobisisi ba thekiso ea thekiso ea thepa e rekisoang hangata ba sebetsa ntlo-khōlō ea khamphani ea mabenkele, moo ho kenyelelanoang le litšebeletso tsa thekiso le tsa lichelete, hammoho le bareki le baeta-pele ba phahameng ba bonolo ka ho fetisisa.
Bahlahlobisisi ba Merchandising ka linako tse ling ba boetse ba na le boikarabello ba Tsamaiso ea Tsamaiso ea Tlhahiso, ho itšetlehile ka boholo ba ketane ea thekiso. Empa likotane tse kholo ka ho fetisisa tsa United States li arola maemo a mabeli, li ba lumella ho tsepamisa maikutlo lintlheng tse khethehileng tsa ho phalla ha thepa le ho tsoa mabenkeleng a mabenkele.
Bahlahlobisisi ba Merchandising ba boetse ba sebetsa haufi-ufi le Baokameli ba Sehlopha liketeng tsa mabenkele tse lekaneng ho li sebelisa ka bobeli.
Merchandising e atisa ho ba litšobotsi tse ratoang ka ho fetisisa tsa ho rekisetsa batho ba bangata ba batlang mosebetsi oa ho rekisa.
Empa ha mosebetsi ka bobeli oa thekiso oa ho reka ka marang-rang le oa Merchandising mosebetsing e le mesebetsi ea boipheliso, e sebetsang "tšimong," Mohlahlobisisi oa Merchandising o loketse ka ho fetisisa motho ea nang le kelello ea lipalo, ea utloahalang, ea kelello ea boikutlo bo setseng, ea ratang ho sebetsa le lik'homphieutha tafoleng sebakeng sa ofisi.
Boikarabello ba Mantlha oa Mohlahlobisisi oa Merchandising
Mohlahlobi oa thekiso o rekisa ho phalla ha thepa ka thepa ea thekiso ka ho fana ka mokhatlo o hlophisitsoeng ka mokhoa oa ho hlahloba, ho aroloa le tataiso.
Tlhahlobo ea Tlhahlobo ea Tlhahlobo ea Mohlahlobi oa Merchandising:
Boikarabello ba likarabello bo kenyeletsa ho hlahloba lihlopha tsa lihlopha tsa lebenkele, ho hlokomela lisebelisoa tsa 'mele, ho khetholla mekhoa, le ho hlahloba nako le boholo ba liphetoho tsa nako, ha batsamaisi ba lebenkele la mabenkele ba lebisitse tlhokomelo ea lithekiso tsa lebenkele le baemeli ba setereke ba tsepamisitse mekhoa sebakeng se khethiloeng, Bahlahlobisisi ba Merchandising ba e ikarabellang ho boloka pono e kholo ea litloaelo bakeng sa ketane eohle, le ho phalla ha thepa ka hare le ka ntle ho thepa ea phepelo ea mabenkele.
Boikarabello ba Boikarabelo Boikarabello ba Mohlahlobi oa Merchandising
Boikarabello ba kabelo bo kenyeletsa ho boloka litekanyetso tsa lipatlisiso tse lakatsehang le li-assortments, ho lokisetsa ho tsamaisoa, le ho hlokomela tsamaiso / ho amohela le ho boloka thepa ea thepa. Ho sebetsa ka kotloloho le bafani ba lisebelisoa, bahlahlobisisi ba thekiso ba thekiso ba theha mekhoa ea ho fana e tla fokotsa li-stockouts ha e ntse e eketsa lebelo la lihlahisoa.
Tataiso ea Tsamaiso boikarabello ba Mohlahlobisisi oa Merchandising
Bahlokomeli ba lits'ebeletso tsa thepa le baokameli ba phahameng ba boetse ba sheba Sehlahlobi sa Merchandising ho fana ka tataiso mabapi le ho rekisa mekhoa, nako ea ho reka ka nako e tlang, le ho reka lifilosofi. Boitsebiso bo nepahetseng le bo nang le temohisiso ho tswa ho Litsebi tsa Merchandising ke tsa bohlokoa bakeng sa liqeto tsa bohlokoa tse tla ama phapang ea chelete le khoebo e akaretsang.
Lefatšeng leo ho lona feshene e potlakileng e leng mokhoa o hlaheletseng, 'me lihlopha tsa mabenkele tse kang Zara le Forever 21 li le sehloohong, Bahlahlobisisi ba Merchandising ba liketane tse tloaelehileng haholo tsa liaparo ba tla ba le boikarabelo bo phahameng, ba boikarabello ba mesebetsi. Likhamphani tsa lefapha la liphallelo tse kang Walmart le Costco, Bahlahlobisisi ba Merchandising ba tla hloka ho fana ka tataiso ho baeta-pele le liqeto tse etsoang lefatšeng lohle.
Phihlelo e Hlokahalang Bakeng sa Bahlahlobisisi ba Bahlahlobi ba Merchandising
Sehlopha sa phihlelo ea ho rekisa le ho etsa lintlha tsa data ke tse lakatsehang bakeng sa mohlahlobi oa thekiso.
Phihlelo ea bohlokoa ea tlhahlobo le bokhoni ba k'homphieutha le mananeo a kang MS Excel le / kapa Access ke tsa bohlokoa.
Ho boetse ho hlokahala tsebo e matla ea ho buisana le ea mantsoe ka matla. Mokhatlo o hlophisitsoeng, bothata ba ho rarolla mathata, le mehopolo ea ntlafatso e tsoelang pele ke litšoaneleho tsa bohlokoa tsa katleho mosebetsing ona.
Litlhoko tsa thuto bakeng sa Mohlahlobisisi oa Merchandising
Diplôte ea bachelor ea lichelete, Accounting, kapa Economics e khethiloe. Ka linako tse ling likarolo tse ling ha li amohelehe ka ho kopana ha ho rekisa, ho reka, le ho fana ka phihlelo. Seteiti sa master ke sehlahisoa mme e ka 'na ea e-ba ntho ea bohlokoa, ho itšetlehile ka boholo le boholo ba ts'ebetso ea thekiso.
Meputso, Matšeliso le Melemo ea Bahlahlobisisi ba Merchandising
Ho na le moputso oa $ 30,000 - $ 90,000 bakeng sa bahlahlobisisi ba thekiso. Boholo le tekanyo ea thekiso ea ts'ebetso ea thekiso ke ntlha ea bohlokoa ho khethollang matšeliso, hammoho le boholo ba boikarabelo ho mokhatlo.
Mohlalosi oa katleho oa thekiso o tla atisa ho fuoa mesebetsi ea baeletsi ba baholo, 'me a fumane matšeliso a eketsehileng a lumellanang le boikarabelo bo eketsehileng. Boemo hangata bo tlisoa le phalliso e feletseng, eo hangata e kenyelletsang litheolelo tsa thepa.